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Sears system sells
more in less time!
Sales Automation. 40 telemarketing reps. Over 300,000 records.
CTI & Predictive dialer, legacy system integration. Created
a 31% increase in orders.
PROBLEM: They were using an old, inflexible Vax Legacy
System. They needed to sell more major appliance warranties
and other products with many flexible campaigns. Overworked
IT staff did not have time to implement a system.
SOLUTION: We performed a Design Audit with Concept
Definition, Information Mapping, and Complete Project Blueprint,
as well as full project implementation.
RESULTS: New Telemagic Information Automation System.
Sears created a 31% increase in orders. Their Reps get all
the information they need in one place with CTI, predictive
dialer, and legacy system integration. Management gets powerful
call productivity reports. Sears very successfully launched
several new products, running multiple campaigns simultaneously.
The system was implemented within 90 days with over 98.7%
uptime. They are so pleased they referred us to several other
Sears call centers. In the words of one manager, "It's
a Money Making Machine".
ROI:"Sears produced its second consecutive year
of record earnings, and continued to gain substantial market
share from its competitors… this contributed to a 25.7
% improvement over last year's record earnings." Source:
Sears year end Report
Wayne Garry - Executive Vice President - Sears says, "I
want to thank you for your excellent support. You have installed
and customized our Information Automation System for us
and in doing so, exceeded our expectations. Your knowledgeable
staff has given us prompt and valuable support that has
aided us through several stages of our system's growth.
We have some employees with minimal experience in an automated
environment. They have been able to work with it after less
than an hour training. Our system is simple and effective
thanks to your methodical implementation and expertise.
Our investment in the system and Telemagic has definitely
paid off..."
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